Visual Communication Design

VCE Visual Communication Design students examine the role of visual language when communicating ideas, solving problems and influencing behaviours. They explore how designers visually communicate concepts when designing messages, objects, environments and interactive experiences.

The selected works are excellent examples of students employing a design process, together with divergent and convergent thinking strategies, to discover, define, develop and deliver design solutions. They have created their visual communications through manual and digital methods, media and materials with design elements and principles.

Asher Littlejohn

Mullauna College, Mitcham
Wurundjeri Woi Wurrung Country

Architectural model of a building with red brick walls and black shopping roofs red brick walls, black sloped roofs, surrounded by trees with orange foliage.
Brickhaus Brewery and Beer Garden by Asher Littlejohn. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Brickhaus Brewery and Beer Garden

Architectural model and plans for brewery

Modelling clay, inkjet print, satin photo paper

Visual identity/Style guide booklet

Inkjet print, silk photo paper

Brickhaus Brewery required an architectural design as well as a visual identity that encourages local gathering and community entertainment. I used a combination of both digital and manual modelling methods to present the brewery design. By using consistent geometric forms within the building, the client’s brand identity (and original typeface) incorporates minimalist shapes, ensuring the brand is easy to read and can be applied in various contexts.


Avaya Pola

Huntingtower School, Mount Waverley
Wurundjeri Woi Wurrung Country

Stack of three flotational devices in orange, yellow and green.
Aqua Wings by Avaya Pola.Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Aqua Wings

Banner and flyers

Canson Photo Paper Pro Lustre 260gsm, matte recycled paper 100gsm

Floatation device and poster

Waterslide Decal Paper, Canson Photo Paper Pro Lustre 260gsm, PLA filament, spray paint, magnets

Aqua Wings enhances young children’s water knowledge and safety. Modular floaties provide tactile engagement tailored to age and ability, while their bright, sustainable design ensures visibility. Informational flyers and banners guide parents on proper floatie use while capturing children’s attention with playful characters. By combining safety, fun and sustainability, Aqua Wings fosters a human-centred approach to water awareness for all ages.


Caitlin Bouwmeester

Padua College , Mornington
Boon Wurrung Bunurong Country

Recipe book with pink cover featuring illustrated fruits and vegetables.
Greenlife Mornington Peninsula by Caitlin Bouwmeester. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Greenlife Mornington Peninsula

Recipe book presentation board and prototype

Inkjet print, card, paper

Community Garden site plan and model prototype

Inkjet print, paper, balsa wood, cardboard, model-making materials, artificial
moss

Greenlife Mornington Peninsula required a recipe book promoting healthy eating through locally sourced produce. The design includes vibrant digital illustrations, clear typography and nutritional information, making it both engaging and informative. Additionally, Greenlife sought a community garden design to foster connections, promote healthy eating, and encourage sustainable gardening. The garden offers a space for growing fresh produce, sharing knowledge and building community. 


Catrin Walker

Williamstown High School, Williamstown
Boon Wurrung Bunurong Country

Smiling person lying on a white background with arms in a prayer position, surrounded by white T-shirts with hand-drawn illustrations.
Our Guide to Feminism by Catrin Walker. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Our Guide to Feminism

My Guide to Feminism - activity book

Laser paper

My Feminist starter pack

Adhesive paper, cotton t-shirt

A feminist-themed activity book and starter pack informing and empowering youth on gender-related issues for Melbourne organisation 'FairPlay-for-Kids’. They provide engaging and interactive resources that encourage and facilitate critical, empathetic and creative discussions on social-justice issues. The activity book, filled with feminist media and thought-provoking tasks, in combination with the illustrative pack, allows users to wear their values, and equips educators, community stakeholders and parents/guardians with the tools to guide and entertain young children through the world of gender.


Charlie Scott

St Joseph's College, Newtown
Wathaurong Wadda Wurrung Country

Three wine bottles with different coloured labels behind a white architectural model of a two-storey building with trees and small human figures.
Brenda & Eddie Wine Bar by Charlie Scott. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Brenda & Eddie Wine Bar

Brand identity, packaging and advertising

Inkjet print, paper

Architectural design and model

Inkjet print, paper, MDF board

Brenda & Eddie Wine Bar required the design of a brand identity and packaging, with the inclusion of advertisement posters targeting individuals aged 18 to 35 years. The wine bar also required an architectural design with a physical model to deliver the final concept. Using a combination of digital and manual methods throughout the design process, a handmade and artistic aesthetic was developed, catering for a creative-minded and Melbourne-based audience.


Dennis Da Lay

Melbourne High School, South Yarra
Wurundjeri Woi Wurrung Country

Stylised diagram showing the layers of a monochrome running shoe against a red background. A blurb lists the shoe's features.
Rabid King Super Shoe by Dennis Da Lay. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Rabid King Super Shoe

Race day super shoe

Inkjet print, video

Promotional poster and logo

Inkjet print

Rabid King is a startup athletic brand that required a running shoe designed for hobby joggers – individuals who occasionally participate in events and want to experience top speed without limitations. I used a research-based approach to maximise the efficiency of the shoe while also considering ergonomic and functional aspects. The end result aims to deliver a responsive, rockered ride that propels the runner forward while still being lightweight and breathable.


Farah Hassan

Mount Waverley Secondary College, Mount Waverley
Wurundjeri Woi Wurrung Country

Architectural model of a complex with curved wooden structures, green roofing, and rooftop plants.
Embodied Ecologies by Farah Hassan. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Embodied Ecologies

Chronicles UX design concept boards and 3D models

Inkjet print, foam core, paper, PLA filament

Hydrotherapy architectural presentation boards and model

Inkjet print, foam core, paper, plywood, perspex, acetate

Embodied Ecologies is a multidisciplinary research clinic dedicated to reimagining chronic pain treatment by viewing the mind, body and external environment as an interconnected ‘embodied ecosystem’, and challenging biomedical reductionism. The clinic required an interactive experience design to facilitate meaningful and collaborative communication about subjective pain experiences between those living with pain, specialists and family/friends. A hydrotherapy centre was also required, promoting accessible physical activity, social connection, and engagement with nature as fundamental rights for those living with pain.


Jac Ormes

Parkdale Secondary College, Mordialloc
Boon Wurrung Bunurong Country

Close-up of poster featuring a young person under blue light, looking skywards. Bold white text reads "Supporting Homosexual Connections and Kinship". The poster is also displayed as a bus stop ad.
Shock Factor (SHCK) by Jac Ormes. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Shock Factor (SHCK)

Brand identity, brand guidelines and promotional material

Inkjet print, paper

Dating app user flow diagram, animation video, app icon board

MP4 video, inkjet print, card, paper

Shock Factor is an organisation supporting homosexual connections and kinships (SHCK) and striving to break contemporary taboos of homosexual monogamy. They required a brand identity, guidelines, a set of promotional material, an interactive app and customised icons. I designed the branding and promotional material using digital methods so that it can be displayed in Australian capital cities. I created the dating app using both digital UX and visual effects medias to intuitively solidify the interface for queer men across Australia seeking long-term relationships.


Leia Goldwyn

Swinburne Senior Secondary College, Hawthorn
Wurundjeri Woi Wurrung Country

Burger packaging with a handle, featuring a white and red design and a burger illustration.
CHOMP specialty burgers by Leia Goldwyn. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

CHOMP Specialty Burgers

Product packaging

Inkjet print, paper, paper cups

App interface

Inkjet print, paper, card

Chomp Specialty Store required functional packaging and an interactive app interface tailored to their pop-up location in urban Melbourne. I used a combination of digital design tools and playful branding elements featuring vibrant reds, oranges, and interactive QR codes. Intuitive navigation and geolocation features are embedded in the app interface to focus on aligning with social media demographic.


Lily Cromie

Star of the Sea College, Brighton
Boon Wurrung Bunurong Country

Coffee cup carrier with a gold and white splattered design, holding two branded takeaway cups from Idyllic Cafe.
Vertical Park and Idyllic Cafe by Lily Cromie. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Vertical Park and Idyllic Cafe

Elevations, floorplan, site plan and model

Inkjet print, foam core, artificial foliage

Packaging and brand identity

Recycled paper card, inkjet print

AC Developers required the design of a vertical park space and cafe. Vertical Park and Idyllic Cafe is located in the heart of Melbourne’s CBD. Its design aims to enrich the lives of users by encouraging reconnection with nature. Natural and constructed components are ingeniously woven together in the park and café so that they act as an oasis – an outlet where city office workers and other visitors can relax, connect and explore.


Mak Krause

Bass Coast College, Wonthaggi
Boon Wurrung Bunurong Country

Architectural model of a house with black corrugated roofing, burnt orange walls, and a landscaped base.
Bushfire Resilient Family Property by Mak Krause. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Bushfire Resilient Family Property

Scale model, presentation boards and client information booklet

Plywood, paste board, foam core, paper, inkjet print

Presentation boards and client information booklet

Foam core, paper, inkjet print

Bushfire Resilient Family Property is a design for a family home and landscape that could withstand the harsh environmental conditions of Australian summers. I incorporated contemporary and nature-inspired elements into the building and landscaping. Using a combination of digital and manual methods, I produced presentation boards that would be understandable to, and informative for, the client.


Noah Freeman

Northcote High School, Northcote
Wurundjeri Woi Wurrung Country

Wooden architectural model of modular housing with yellow accents, set on a dark grey base.
Cohab+ modular housing system by Noah Freeman. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Cohab+ modular housing system

Architectural model and 3D renderings

Plywood model, 3D printing, inkjet print

Interactive design map poster

inkjet print

Cohab+ offers a solution to Australia’s housing crisis through quick-build modular homes. Two standardised steel frames (a whole and a half-size) act as the basis for a site-adaptable solution. Within the framework, prefabricated insulated panels – offered in a range of materials – separate spaces to create the physical and visual versatility necessary for diverse communities. The Cohab+ app guides developers through a streamlined design process, realising their project as they adapt the Cohab+ system to their specific site and resident needs.


Sascha Shashyan

Woodleigh School, Langwarrin
Boon Wurrung Bunurong Country

White architectural model of a modern, single-storey building with black floor-to-ceiling window frames.
Amity Studios by Sascha Shashyan. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Amity Studios

Headquarters exterior design

Foam core, card, paper

Visual identity including a logo and promotional material

Foam core, card, paper

Amity Studios required an innovative exterior design fostering collaboration, along with a cohesive visual identity for business cards, signage, and a colour consult package. I incorporated a green room, abundant natural light, an open plan and outdoor seating, to create a peaceful, socially sustainable workspace for employees. The geometric logo design, paired with the modern, approachable colour pink, enhances professionalism. The pink-and-black contrast appeals to a younger audience, reflecting the brand's contemporary ethos and its commitment to design innovation.


Zoe Matzken

Star of the Sea College, Brighton
Boon Wurrung Bunurong Country

Apron with a colourful abstract pattern and black neck and waist ties, featuring the text "BEYOND THE PLATE" in bold black letters.
Beyond the Plate by Zoe Matzken. Top Designs 2025. Photograph by Nicole Cleary, courtesy of the Victorian Curriculum and Assessment Authority.

Beyond the Plate

Hub design on concept boards, virtual walkthrough

Foam core, paper

Brand identity applied on a poster and apron

Foam core, paper, plastic sheet, fabric

Beyond the Plate is a hub tackling loneliness, an issue faced by migrants and refugees that often stems from the loss of established support networks. To address this, the hub facilitates shared cooking experiences where individuals from all backgrounds gather with the common goal of preparing and sharing meals; a practice that transcends barriers. The hub was designed to be inviting, promoting interaction and the sharing of cultures, while the brand identity reflects the diverse nature of its users coming together.


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