Getting the Message
- What
- Museum Staff-led
- When
- Terms 1 to 4, Monday to Friday
- Duration
Curriculum links & Accessibility- Year level
- Years 9 to 10, VCE VM
- Maximum student numbers
- Maximum 25 students
- Cost
- Free program
- Booking information
- Bookings 13 11 02
Students research a 14 to 17 year old road user group (for example, pedestrians or cyclists) and craft a call to action designed to reinforce a chosen positive behaviour through the creation of a video ad campaign.
They will examine a range of community health campaigns, including well-known TAC examples, and explore key factors such as audience, media type and evidence based research in creating positive behaviour change outcomes.
Students will gain an understanding of the key behavioural, legal and safety factors including teen road safety issues and feel empowered to make safe road choices.
Student work and class video assets will be sent to the teacher after the program for further analysis or extension back at school.
Your students' visit to Road to Zero will also include a 45-minute session in the Road to Zero Experience space – an interactive and immersive gallery experience.
Victorian Curriculum links
Health and physical education levels 9 to 10
Contributing to healthy and active communities
Plan, implement and critique strategies to enhance the health, safety and wellbeing of their communities (VCHPEP149)
Communicating and interacting for health and wellbeing
Evaluate health information from a range of sources and apply to health decisions and situations (VCHPEP148)
General capabilities including critical and creative thinking, ethical capability and personal and social capability
Related links
Related programs and resources
Road to Zero: Road Safety Experience
A world-first road safety education experience to create a new generation of safe young road users.
Road Smart Interactive
Road Smart Interactive is an evidence based, highly interactive road safety education program that is free for students in Years 9, 10 and 11 and those undertaking the VCE Vocational Major across all Victorian secondary schools.
Road to Zero Physics Challenge
A virtual reality physics experiment where students explore the impacts of speeds and friction on stopping distances.