Visual Communication Design folios

Assessment Criteria

Unit 3, Outcome 3 – The brief and Generating ideas

Criterion 1

Development of a brief that defines the communication needs of a client.

This folio page demonstrates the Eloise Roberts’ design brief. The brief outlines the client, target audience, purpose, context, constraints, and expectations. This folio page demonstrates the Candice (Tangtang) Sun’s design brief. The brief outlines the client, target audience, purpose, context, constraints, and expectations. This folio page demonstrates the Tiffany Vuong’s design brief. The brief outlines the client, target audience, purpose, context, constraints, and expectations.

Criterion 2

Apply design thinking to synthesise research material and observational drawing relevant to the brief.

This folio page provides research notes and observational drawing for Asha M Surujpal’s Visual Communication Design presentation ‘Theia & Helios’. This folio page provides research notes and observational drawing for Eloise Roberts’ Visual Communication Design presentation ‘The LightBox Community Stage Space’.
This folio page provides research notes and observational drawing for Felice Todd’s Visual Communication Design presentation ‘Artystree Art and Supply Brand’. This folio page provides research notes and observational drawing for Felice Todd’s Visual Communication Design presentation ‘Artystree Art and Supply Brand’. This folio page provides research notes and observational drawing for Felice Todd’s Visual Communication Design presentation ‘Artystree Art and Supply Brand’.

Criterion 3

Use of visualisation drawings with annotations to generate ideas relevant to the brief to support the selection of concepts.

This folio page depicts annotated visualisation drawings of William May’s ideas for his Visual Communication Design presentation ‘CANVAS pod’. This folio page depicts annotated visualisation drawings of Felice Todd’s ideas for his Visual Communication Design presentation ‘Artystree Art and Supply Brand’.
This folio page depicts annotated visualisation drawings of Tiffany Vuong’s ideas for her Visual Communication Design presentation ‘Meng Yu Teahouse’. This folio page depicts annotated visualisation drawings of Tiffany Vuong’s ideas for her Visual Communication Design presentation ‘Meng Yu Teahouse’. This folio page depicts annotated visualisation drawings of Emma Simmonds’ ideas for her Visual Communication Design presentation ‘Evergreen Wander’.

Unit 4, Outcome 1 – Developmental work, refinement and evaluation

Criterion 4

Use of a range of methods, materials and media to develop distinctly different design concepts for two communication needs.

This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’. This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’. This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’. This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’.
This folio page depicts Chiara Lestino’s development of ideas for her Visual Communication Design presentation ‘Kobuko Dessert Shop’. The page includes consideration of methods and materials to develop the designs. This folio page depicts Candice (Tangtang) Sun’s development of ideas for her Visual Communication Design presentation ‘Shame Away & W!LD’. The page includes consideration of methods and materials to develop the designs.

Criterion 5

Use of a range of design elements and design principles to develop and refine design concepts relevant to the brief.

This folio page depicts Alexandra Jacobson’s development of ideas for her Visual Communication Design presentation ‘Sprout Restaurant’. The page includes a range of design elements and design principles that Alexandra has used to refine her design concepts relevant to the brief. This folio page depicts Meishan Guo’s development of ideas for her Visual Communication Design presentation ‘Tuffy’. The page includes a range of design elements and design principles that Meishan has used to refine her design concepts relevant to the brief. This folio page depicts Meishan Guo’s development of ideas for her Visual Communication Design presentation ‘Tuffy’. The page includes a range of design elements and design principles that Meishan has used to refine her design concepts relevant to the brief.

Criterion 6

Application of relevant stages of the design process and design thinking to develop and refine a range of annotated design concepts relevant to the brief.

This folio page depicts Siena Tieri’s refinement of her logo designs for her Visual Communication Design presentation ‘Ganbu Barin’. The page includes annotated design concepts that demonstrate her design process and design thinking. This folio page depicts Aidan Maher’s annotated concept development for his Visual Communication Design presentation ‘Urban Fringe’. The page demonstrates his design process and design thinking. This folio page depicts Emily Knight’s annotated design concepts for her Visual Communication Design presentation ‘KENKŌ’. The page demonstrates her design process and design thinking.

Criterion 7

Devise and deliver a pitch to test concepts and their suitability and evaluate refined concepts relevant to the brief and respond to feedback received.

This folio page depicts Alexandra Jacobson’s pitch reflection for her Visual Communication Design presentation ‘Sprout Restaurant’. The page evaluates refined concepts relevant to the brief. This folio page depicts Aidan Maher’s survey results and analysis for his Visual Communication Design presentation ‘Urban Fringe’. The page includes annotated survey results that review his design concepts relevant to the brief.

This folio page depicts Felice Todd’s annotated design mock ups for her Visual Communication Design presentation ‘Artystree Art and Supply Brand’. The page demonstrates Felice’s testing of concepts and their suitability relevant to the brief. This folio page depicts Emily Knight’s pitch feedback for her Visual Communication Design presentation ‘KENKŌ’. The page includes evaluation of two preferred design concepts.

 

Unit 4, Outcome 2 – Final Presentations

Criterion 8

Production of two final presentations that demonstrate effective communication appropriate to the brief.

This folio page depicts the final presentation of Meishan Guo’s Visual Communication Design presentation ‘Tuffy’. This folio page depicts the final presentation of Tiffany Vuong’s Visual Communication Design presentation ‘Meng Yu Teahouse’.
This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’. This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’. This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’. This folio page depicts the final presentation of Sasha Joe’s Visual Communication Design presentation ‘Videre Exhibition’.

Criterion 9

Production of two final presentations that demonstrate innovative and thoughtful selections appropriate to the brief.

This folio page depicts Emily Knight’s final Visual Communication Design presentation ‘KENKŌ’. Emily’s final presentation demonstrates innovative and thoughtful selections appropriate to the brief. This folio page depicts Aidan Maher’s final Visual Communication Design presentation ‘Urban Fringe’. Aidan’s final presentation demonstrates innovative and thoughtful selections appropriate to the brief. This folio page depicts Candice (Tangtang) Sun’s final Visual Communication Design presentation ‘Shame Away & W!LD’. Candice’s final presentation demonstrates innovative and thoughtful selections appropriate to the brief.

Criterion 10

This folio page depicts Aidan Maher’s final Visual Communication Design presentation ‘Urban Fringe’. Aidan’s final presentation demonstrates technical competence. This folio page depicts Willam May’s final Visual Communication Design presentation ‘CANVAS Pod’. William’s final presentation demonstrates technical competence. This folio page depicts Candice (Tangtang) Sun’s final Visual Communication Design presentation ‘Shame Away & W!LD’. Candice’s final presentation demonstrates technical competence.

 

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