Playbound!

Where play, nature, science and imagination ignite

Playbound returns in 2025, taking over the City of Melbourne these winter school holidays from 5 to 20 July. This 16-day extravaganza promises an array of fun-filled family-friendly performances, workshops, exhibitions, crafts and activities designed to inspire and educate children aged 0 to 12 through dynamic, outdoor and indoor play.

Be part of the festival 

We invite organisations, community groups, parks, gardens, libraries and creative collectives located in the Melbourne CBD area to submit their program and event proposals for Playbound, a celebration of play, nature, science and imagination.

This year, we’re seeking engaging events, workshops, exhibitions and interactive experiences that spark curiosity, creativity and a love for learning in children aged 0 to 12 and their families. We believe in the power of play to foster creativity, the wonder of nature to inspire curiosity, and the excitement of science and imagination to create meaningful experiences.

Playbound programs will benefit from several marketing activities including listing on the Playbound web page, partner listing on the digital map and access to Playbound official visual assets for promotion on own channels. All programs will be promoted through owned, earned, shared and paid media including:

  • members and subscribers eDm
  • organic and paid social on all MV channels
  • onsite signage
  • paid media campaign
  • social content campaign
  • PR campaign

Submit your expression of interest via the form below by 5pm, Friday 2 May 2025.

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