Direct Your Own TV Ad



Lower ground floor
Melbourne Museum
11 Nicholson Street
Carlton, Victoria, 3053
What's On

Road to Zero

This school holidays, budding 'tween' directors have the chance to create their own road safety commercials using state-of-the-art technology at the TAC's new Road to Zero Education Complex at Melbourne Museum.

During the half-hour, hands-on workshops, young road-users are put in charge of designing a TV advertisement about the importance of wearing helmets and protective gear while riding bikes, scooters and skateboards. Participants use Road to Zero's high-tech touch screens to collate their chosen footage, then apply music and special effects as well as a catchy road safety slogan. The finished masterpieces are sent to participants' email addresses. The activities and equipment are suitable for eight to 13-year-olds accompanied by an adult. Road safety themed puzzles and games will also be available in Road to Zero’s foyer area to keep younger visitors entertained.

Make a booking (for up to 4 people) for this free school holiday program. Limited spaces will also be available to drop in.